How To Define Your 2018 Business Goals Defining your business goals is something of an art. Many business owners are inclined to shoot for goals that seem appropriate for the company, but aren’t really in its best interest. It’s important to create realistic goals that are attainable as well...

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Google’s New Algorithm Update Might Mark Your Website As Unsafe Beginning on October 24th, all Google users browsing on Google Chrome will see a “not secure” warning for HTTP web pages that all text input. This refers to everything from login details to payment information. This includes search boxes,...

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Why Dex Media Buying YP Holdings Is Horrible News In June, the former Dex Mediaannounced they acquired YP Holdings (Yellow Pages). While the company’s statement didn’t disclose any financial details, the Wall street Journal reported that it was a $600 million deal, and YP owners would retain a 3...

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Benefits Of Online Reviews And Its Impact On Search Results And Consumer Choices During a recently concluded consumer review study by BrightLocal, the global search marketing group found quite some interesting online reviews statistics. According to the group, moving from a 3-star consumer rating to 5-star can get a...

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How And Why Content Marketing Works The interesting bit of marketing today is that money is no longer stashed away in tight coffers. It is on the table surrounded by “greedy wolves” (read competitors), and how much you take home is entirely your call to make. That technology can...

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How To Increase A Slow Loading Website There’s nothing more frustrating than a slow loading website. According to Kissmetrics, 40 percent of internet users will abandon a site any time beyond three seconds of delay. According to the U.S. based data analytics platform, 47 percent of the users expect...

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The 3 C’s of Building a Successful Website Websites are vital for any business, large or small, and even for those who don’t necessarily sell product online. Websites let customers check the hours and location of your physical shop, and can make it easy for customers to order from...

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6 Reasons Why Your Business Needs a Website Does your business have a website? Some business owners may think a website isn’t needed unless they actually sell products online, but this can be a mistake. Here are 6 reasons why every business needs a good website, no matter what...

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4 Effective Ways of Advertising Your Business Advertising methods for a business have changed over the time, and what worked to get customers and clients to your front door even just a few years ago may be very ineffective today. Your customers and clients may not respond well to...

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4 Ways Your Website Is Losing You Customers A high-quality website can bring customers and clients to the front door of your physical location, and get your online business found by an unlimited audience and customer base. However, a poor-quality website can actually wind up losing you customers. Your...

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